L'Oréal Professionnel TECNI.ART Pli Heat Activated Styling Spray, For Long-lasting Body and Bounce, 190 ml

Product Information

This week we're obsessed with this TECNI.ART Pli‎ spray from L'Oreal. If you thought your haircare regime was complete without the addition of this wonder product the stylists 'can't live without', then you'd be wrong.

In 20-odd years of curling my hair with traditional tools like hair tongs, straighteners and heated curlers I've never had to use a product to hold a curl before. Get the latest What's On news - from food and drink to music and nightlife - straight to your inbox with our daily newsletter. Read More Related ArticlesYou'll hear this a lot. And you'll hear lots of recommendations for an array of hair products, gels, mousses, waxes - and it's mind-boggling really when you just want the hair device itself to be doing all this for you, not hair product.

My favourite Facebook Group is this one - lots of tips and good banter. Wet or dry? It's a big debate Every week we'll be bringing you our Hero Product of the Week, showcasing our favourite tried and tested new beauty products on the market, recommended by Red. When trying to work out what you're doing wrong, you start questioning is your hair too wet? Or is it too dry? What's the optimum dryness/wetness to make the curl hold? It's an impossible question that no one really knows the answer to. Some say start with hair 70 per cent dry, some say 80 per cent dry - others suggest doing it from completely wet to "hold the curl".That said, yes, I've now pretty much tried every product going in a bid to get the Airwrap curl to hold. Sadly, simply following the Dyson video alone did nothing in helping me work out how to hold the curl though. Remember, you are not alone in this battle. There are hundreds of women who are also looking for the answer to the question: "How do I get the airwrap curl to hold?". Apply by spraying liberally directly onto the root of towel-dried hair, and once the product has been applied in place, blow-dry as usual and make sure to lift the roots of the hair as your dry to activate the root-lifting aspect of the spray.